Louis Dreyfus Company
Project Year
2019-2020
Client
Louis Dreyfus Company (LDC)
PROJECT ROLE
Design Lead / Art Direction
DELIVERABLES
UX & Design Audit
Competitor Analysis
Concepts & Prototype
UI Design
Design system
OVERVIEW
Louis Dreyfus Company is a leading merchant and processor of agricultural goods globally, with activities in over 100 countries. LDC.com is the corporate website for LDC and the core of the business communication digital platform. The goal of the new website was to provide a new experience for the audience helping present LDC as an innovative business presenting clear goals and purpose, also showing strong Humanisation & authenticity across the platform. We delivered a fully dynamic website with the ability to re-use components in the CMS to build 'micro-market sites' for each operating location to show country specific content.
